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If I were a marketer looking for a new gig, here's what I'd do.
First realize that a marketer is someone who markets. Time to show them what you can do.
First realize that a marketer is someone who markets. Time to show them what you can do.
1/ Clean up your LinkedIn profile, pimp it. Make it sell, show your copywriting chops.
If you haven't done it yet, start posting daily - summing up your key lessons learned, knowledge you can share. Pin those posts on your profile.
If you haven't done it yet, start posting daily - summing up your key lessons learned, knowledge you can share. Pin those posts on your profile.
2/ Build a landing page. Show 'em how it's done.
Write copy, produce video. If you wanna get a job at ecommerce, design it like an ecommerce product page. If it's SaaS you're after, make it a SaaS features page.
Write copy, produce video. If you wanna get a job at ecommerce, design it like an ecommerce product page. If it's SaaS you're after, make it a SaaS features page.
3/ Put up a portfolio of your key accomplishments. Explain the scope, goals, resources, problems, map out how you overcame the obstacles, what you fucked up, and eventually triumphed.
4/ Get some testimonials. Video testimonials from all your past managers, direct reports and peers. If you can source videos from those people, shows you can build relationships and make shit happen.
Extra points if you also list areas of improvement, not just praise.
Extra points if you also list areas of improvement, not just praise.
5/ Start producing teardowns / strategy de-construction type of content, whatever your field is. Demonstrate your expertise. Maybe it's heuristic analysis for CRO, maybe it's dissecting their brand and positioning.
Yes it's a lot of work, but you're unemployed!
Yes it's a lot of work, but you're unemployed!
6/ Start sourcing intros to get interviews. Show you can use your network to open doors. This is proof you can build relationships, and people trust you.
7/ Live-tweet your journey, document it. Live stream your efforts.
Make it a reality show.
Yes it's a lot of effort, but you're unemployed, remember?
Make it a reality show.
Yes it's a lot of effort, but you're unemployed, remember?
8/ If someone did that and applied to work at CXL, I'd be so impressed I'd fall off my chair. Never ever have I seen it, but whoever is willing to put in the work to achieve their goal - that's someone you wanna hire.
