Hey, let’s talk price.

HEY comes in two flavors: Personal and Business. Personal launches in June, followed by Business later this year.

HEY Personal is $99/year, and it comes w/ a 14-day free trial.

HEY Business pricing will be shared later this year.

Yes, we’d like to eventually offer a family plan, but we won’t have that option at launch.

Why only a 14-day trial? A number of reasons, but ultimately it boils down to this: If we can’t convince you in 14, then we probably don’t deserve your business.

Oh… And there are two other secret prices. But those will have to wait until people discover them on launch day.