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~ My Business Model ~
I write, tweet, podcast, teach, and invest. Here& #39;s how my personal media engine fits together.
Dark blue = The current flywheel
Dotted blue = The future flywheel
For an explanation of every element, read the thread below.
I write, tweet, podcast, teach, and invest. Here& #39;s how my personal media engine fits together.
Dark blue = The current flywheel
Dotted blue = The future flywheel
For an explanation of every element, read the thread below.
1. Twitter
The vast majority of people find me on Twitter. It& #39;s the town square of the Internet and an always-on conference where I make friends, grow my audience, and share what& #39;s on my mind.
Twitter is the top of the funnel for my professional life. https://twitter.com/david_perell/status/1243636641660456960?s=20">https://twitter.com/david_per...
The vast majority of people find me on Twitter. It& #39;s the town square of the Internet and an always-on conference where I make friends, grow my audience, and share what& #39;s on my mind.
Twitter is the top of the funnel for my professional life. https://twitter.com/david_perell/status/1243636641660456960?s=20">https://twitter.com/david_per...
2. Essays
Long-form writing is my favorite art form. It& #39;s the hardest thing I do, but also the most rewarding. In the past year, I& #39;ve written four essays longer than 10,000 words. Combined, they& #39;ve been read more than 250,000 times and transformed my worldview.
Long-form writing is my favorite art form. It& #39;s the hardest thing I do, but also the most rewarding. In the past year, I& #39;ve written four essays longer than 10,000 words. Combined, they& #39;ve been read more than 250,000 times and transformed my worldview.
3. Podcasts
I have two podcasts: (1) The North Star Podcast where I interview interesting people, and (2) The Write of Passage Podcast where I talk about the basics of online writing. Through The North Star, I get to learn in public and meet tons of incredible people.
I have two podcasts: (1) The North Star Podcast where I interview interesting people, and (2) The Write of Passage Podcast where I talk about the basics of online writing. Through The North Star, I get to learn in public and meet tons of incredible people.
4. YouTube
My channel is small, but growing fast. I& #39;ve been hosting workshops with my favorite people on Twitter (including @shl, @dollarsanddata, and @mkobach). Like the podcasts, it& #39;s a way to learn in public and collaborate with outstanding writers. https://www.youtube.com/watch?v=P5d6zm3YbqM">https://www.youtube.com/watch...
My channel is small, but growing fast. I& #39;ve been hosting workshops with my favorite people on Twitter (including @shl, @dollarsanddata, and @mkobach). Like the podcasts, it& #39;s a way to learn in public and collaborate with outstanding writers. https://www.youtube.com/watch?v=P5d6zm3YbqM">https://www.youtube.com/watch...
5. Email Subscribers
Email is the linchpin of my professional life. I send out two weekly newsletters: Monday Musings and Friday Finds. One is a collection of the coolest things I learned every week, and in the other, I share my favorite links. https://twitter.com/david_perell/status/1262452255912910851?s=20">https://twitter.com/david_per...
Email is the linchpin of my professional life. I send out two weekly newsletters: Monday Musings and Friday Finds. One is a collection of the coolest things I learned every week, and in the other, I share my favorite links. https://twitter.com/david_perell/status/1262452255912910851?s=20">https://twitter.com/david_per...
6. Online Courses
Write of Passage — my 5-week online writing course — is my main revenue stream. In the past year, I& #39;ve taught more than 500 people to think better and accelerate their career by writing online. The business is one year old, and I own 100% of it.
Write of Passage — my 5-week online writing course — is my main revenue stream. In the past year, I& #39;ve taught more than 500 people to think better and accelerate their career by writing online. The business is one year old, and I own 100% of it.
I also have two other online courses.
∙ Write of Passage Summer Camp is a joint venture with @anafabrega11. We built it for talented and ambitious 9-11-year-olds.
∙ How to Crush it on Twitter outlines my strategy getting the most from this platform. https://twitter.com/david_perell/status/1248378834925191169?s=20">https://twitter.com/david_per...
∙ Write of Passage Summer Camp is a joint venture with @anafabrega11. We built it for talented and ambitious 9-11-year-olds.
∙ How to Crush it on Twitter outlines my strategy getting the most from this platform. https://twitter.com/david_perell/status/1248378834925191169?s=20">https://twitter.com/david_per...
7. Angel Investing
I invest in companies focused on creators, productivity, and the future of education. I& #39;ve made a few angel investments, but have only announced my investment in @withprimer — a homeschooling-focused education company. https://twitter.com/david_perell/status/1236821744826138624?s=20">https://twitter.com/david_per...
I invest in companies focused on creators, productivity, and the future of education. I& #39;ve made a few angel investments, but have only announced my investment in @withprimer — a homeschooling-focused education company. https://twitter.com/david_perell/status/1236821744826138624?s=20">https://twitter.com/david_per...
8. Book
These next two are about the future. I& #39;m thinking about my first book, which will probably be about writing online and becoming a citizen of the Internet. I& #39;m already in talks with agents, editors, and traditional New York City publishers. The plan is still unfolding.
These next two are about the future. I& #39;m thinking about my first book, which will probably be about writing online and becoming a citizen of the Internet. I& #39;m already in talks with agents, editors, and traditional New York City publishers. The plan is still unfolding.
9. Personal Subscription
I want to every incentive learn faster and share high-quality ideas you won& #39;t find anywhere else. Launching a subscription is the best way to do that. I& #39;ll probably start with exclusive videos and podcasts, but like the book, I haven& #39;t finalized a plan.
I want to every incentive learn faster and share high-quality ideas you won& #39;t find anywhere else. Launching a subscription is the best way to do that. I& #39;ll probably start with exclusive videos and podcasts, but like the book, I haven& #39;t finalized a plan.
Ultimately, I want to build a collection of Audience-First Products.
They& #39;ll be software-based and focused on writing, productivity, and education. Writing online is my go-to strategy for finding customers, companies, and entrepreneurs. https://www.perell.com/blog/audience-first-products">https://www.perell.com/blog/audi...
They& #39;ll be software-based and focused on writing, productivity, and education. Writing online is my go-to strategy for finding customers, companies, and entrepreneurs. https://www.perell.com/blog/audience-first-products">https://www.perell.com/blog/audi...
I& #39;ve now been writing online for seven years.
This email series is a summary of the top-7 lessons I& #39;ve learned by writing in public. My favorite ones are own your distribution, build a Personal Monopoly, and follow The Netflix Principle.
Sign up below. https://ageofleverage.com/course ">https://ageofleverage.com/course&qu...
This email series is a summary of the top-7 lessons I& #39;ve learned by writing in public. My favorite ones are own your distribution, build a Personal Monopoly, and follow The Netflix Principle.
Sign up below. https://ageofleverage.com/course ">https://ageofleverage.com/course&qu...
Woah!!!!
I just found an old photo of a flywheel I drew in 2016, during my senior year of college, where I outlined these ideas for the first time.
I just found an old photo of a flywheel I drew in 2016, during my senior year of college, where I outlined these ideas for the first time.
If you want to save this thread, here& #39;s a screenshot
