Those Facebook commercials featuring posts from their inspirational coronavirus Groups seemed a little too uplifting to be real. Turns out they are. https://www.nbcnews.com/tech/tech-news/feel-good-ad-facebook-boasts-coronavirus-group-it-s-not-n1213081

Facebook mocked up the posts, using images from other public Facebook and Insta posts, tweets, and stock photo collections.

The accounts featured as members posting to the group? All former and current Facebook employees.

FB said COVID affected their usual process.

The ads are misleading, deceptive, and unethical, @eschauster told me.

Why does it matter?

Coronavirus has helped Facebook's bottom line — 11% jump in daily active users — and they're rolling out new features to capitalize on it.

And they're using this time to burnish their image and push their central feature: Groups. But Groups has real issues.