How to get started with producing consistent content.

A thread.
Start with a medium you already know and enjoy.

Writing/video/visuals/audio.

Pick just one.

Writing is a good one to start with because Twitter can be great for sharing knowledge.
Now you’ve got a medium, pick a schedule.

Once a week is comfortable for most, but less is still ok.

Pick a schedule you’re confident you can stick with over at least a year.

We’re in it for the long-term here.
Pick how long your content will be.

If you’re writing, it could be 500 words.

If you’re making a video, it could be 5 minutes.

It shouldn’t be intimidating. It should be easy. Don’t be tempted to get too ambitious.
Commit.

“I, Craig, will write 1 500 word blog post every 7 days for 365 days”

I find it helps to track the ones you’ve done.

Crossing them off a calendar is rewarding, or seeing a library building up is nice.
Action.

Now you need to go and do it.
Nobody can help you with that bit.

I can tell you do it, but you need to go and make it.
You can follow @craigburgess.
Tip: mention @twtextapp on a Twitter thread with the keyword “unroll” to get a link to it.

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