*deep breath*

for the past 5 years, tech companies have treated content writing as a second class $60K job and now are running into an existential crisis as they've realized that content is critical to their success and even harder to hire for than engineering
I'm almost 100% sure this is true for devtools companies. And I suspect it's true even for other B2B startups and consumer ones too
fairly confident that it's harder to hire a quality content writer than it is to hire a quality engineer in san francisco
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