Purposely misleading the public with bad/dishonest takes for the clicks. Love it. https://twitter.com/byDavidGardner/status/1260641118846431233

English teachers used to penalize me for using the word "very" and for using all-caps/bold in my essays. They told me to find better words instead of emphasizing poor ones.

If you can't get readers to enjoy commentary on MJ/Bron/Kobe, you need better creators/content.

This is why clickbait is almost universally denounced. Of course, dishonesty is going to get more traction than honest analysis. That doesn't make it acceptable. Not surprising that it's a B/R guy that's tweeting this. Never forget this thread. https://twitter.com/RyanHeffernon/status/1175040994166939648?s=20