Don’t build (only) on rented land.

Twitter, TikTok, IG, YouTube, etc are all rented space. While they’re great top of funnel tools, it’s important to have a newsletter, a website, and/or a podcast that runs independently of social networks.
YouTube can demonetize you.

Social platforms can change their algorithms.

Put yourself in the drivers seat of your content and your brand online.
You can follow @vincenzolandino.
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