The public are not stupid. This all seems reasonable to me. I just wonder if it might have been better to put this out before giving the new logo to the Telegraph https://twitter.com/BorisJohnson/status/1259440331763978240

People who want to find fault, will. It is quite clear though that risks remain, and the public is being trusted to manage those risks with the advice that it is better to stay at home, avoid meeting people or going to work.

Those accusing government of mixed messages might note that the public + media are not very consistent either:
Expressing anger about death rates while also demanding lockdown be lifted.
Supposedly clawing at the doors to be allowed out, while also fearing ever going out again.

Twitter types calling "the public" stupid while pretending they don't understand...
All (most?) of us know by now what is a risk and what isn't. Some will be desperate to go back to work to earn. Others will be desperate to see loved ones.
The risks for each will be different.

In the end this is going to come down to the old-fashioned concept of personal responsibility.

And that is difficult to sum up in a government tweet.