Text and content analysis, based on qualitative research methods, is #dataJournalism next frontier. I wish we'll see many more projects like this in the future: “260,000 Words, Full of Self-Praise” https://www.nytimes.com/interactive/2020/04/26/us/politics/trump-coronavirus-briefings-analyzed.html

(Continued) If you work at a news organization and are looking for professionals to do this type of story really well, hire data librarians and digital humanists. You'll be amazed at what they can achieve.