Compelling Copy that Captures and Converts Customers. https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇🏻" title="Down pointing backhand index (light skin tone)" aria-label="Emoji: Down pointing backhand index (light skin tone)">

"Copy that confides in the mind of the observer, echos in the mind of the customer."

How to Master Deeply Abusive Copy. https://abs.twimg.com/emoji/v2/... draggable="false" alt="😳" title="Flushed face" aria-label="Emoji: Flushed face">

(THREAD) https://abs.twimg.com/emoji/v2/... draggable="false" alt="🙏🏻" title="Folded hands (light skin tone)" aria-label="Emoji: Folded hands (light skin tone)">

1. Capturing Customers (Not Chasing)

Attention, attention, and attention. These 3 words should be taking up at least 54% of your marketing brain. If not, then we have some work to do… https://abs.twimg.com/emoji/v2/... draggable="false" alt="😰" title="Face with open mouth and cold sweat" aria-label="Emoji: Face with open mouth and cold sweat">https://abs.twimg.com/emoji/v2/... draggable="false" alt="😰" title="Face with open mouth and cold sweat" aria-label="Emoji: Face with open mouth and cold sweat">

Every single day you’re competing with 4,999 other companies, for the eyeballs of your customers. Not revenue, profit or even sales, just EYES.

So how do you cut away from the regular bu*lsh*t your customers are forced into viewing every day and gravitate them into your funnel?

Use titles and opening lines that stain their curiosity.

Examples https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇🏻" title="Down pointing backhand index (light skin tone)" aria-label="Emoji: Down pointing backhand index (light skin tone)">https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇🏻" title="Down pointing backhand index (light skin tone)" aria-label="Emoji: Down pointing backhand index (light skin tone)">

2. Converting Customers with Compelling Copy

If you can convince a sophisticated and intelligent woman to go home with you, then you can compel anyone to buy.

Every customer will act like a stuck up broad with a toxic confidence issue. “I don’t need you” dances around their mind as they check out your ad. Evolving this mindset becomes the soul of your copy strategy.

Copy has never converted from simply stating features. Thanks to a generous cognitive-bias, emotion is the natural leader in the minds of all human beings. This emotional flip switch is something we can ethically abuse.

Digging deep, hitting pain points, and exposing the greater reality of a customer’s life are all abusive ways to convert customers — which will work better than anything you’ll ever try again.

If you want to reach your maximum potential with copywiriting then check out the full article here: https://medium.com/@spreaduk.app/compelling-copy-to-capture-and-convert-customers-47e4ad47f897

This">https://medium.com/@spreaduk... thread was just an introduction https://abs.twimg.com/emoji/v2/... draggable="false" alt="😊" title="Smiling face with smiling eyes" aria-label="Emoji: Smiling face with smiling eyes">

I hope all of you & #39;Marketing Gurus& #39; thoroughly enjoyed exploring this thread!

Have a wonderful day! https://abs.twimg.com/emoji/v2/... draggable="false" alt="😎" title="Smiling face with sunglasses" aria-label="Emoji: Smiling face with sunglasses">