But consumer demand has cratered since the onset of Covid 19, and many of those same brands are now fighting for survival. Investments into improving their environmental and social impact will inevitably be hard to sustain. /3
Is a backslide in progress inevitable? Will sustainability initiatives come under threat? Then again, to even have a policy you need to still be in business. The answers will not be clear cut. /5
But when there is growing desperation at every level of the supply chain, I can’t help but feel pessimistic about the way things might go. Consumer accountability and binding legislation will be needed now more than ever. /7
Thinking today of all the garment workers who lost their lives at Rana Plaza, or who work in the fashion supply chain today and who are scared about the future. /8 (END) https://twitter.com/kalponaakter/status/1253639057567109125?s=20
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