Apparently the Biden campaign has been paralyzed for a month - A MONTH - while its older members have gotten suckered by a bunch of hyperbolic pitches from Mike Bloomberg’s digital ad firm https://twitter.com/alxthomp/status/1252702760979619844?s=21
The amazing thing about this to me is that Biden’s own primary victory (as well as Trump’s in 2016) shows that earned media is by far the most important factor. That doesn’t require digital advertising, it requires going on TV and making a splash, getting in the conversation
(Biden should pick the VP who is best at earning media coverage - unquestionably Warren, who has singlehandedly, with no campaign at all, has been a bigger political presence than Biden for the last month)
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