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A 7 step blueprint...
HOW TO MAKE GOOD MONEY AS A COPYWRITER.
A lot of people in my DM asking me this same question. So strap yourself in & get ready to land.
1. See The Opportunity.
Wherever people are exchanging money for goods & services, certain information needs to...
HOW TO MAKE GOOD MONEY AS A COPYWRITER.
A lot of people in my DM asking me this same question. So strap yourself in & get ready to land.
1. See The Opportunity.
Wherever people are exchanging money for goods & services, certain information needs to...
passed across in the best possible way.
Businesses need to explain what the product/service is, how it solves a customer problem, how it works, why it’s better than others out there, how much it costs, & how to order it.
There 3 types of commercial models.
Businesses need to explain what the product/service is, how it solves a customer problem, how it works, why it’s better than others out there, how much it costs, & how to order it.
There 3 types of commercial models.
a) Business-to-business (B2B). Construction, shipping, safety, software
b) Business-to-customer (B2C). Health, retail, education, restaurant
c) B2B & B2C. Pharmaceuticals, gym equipment, supplements
All these businesses need marketing to sell. And it takes copywriting to sell
b) Business-to-customer (B2C). Health, retail, education, restaurant
c) B2B & B2C. Pharmaceuticals, gym equipment, supplements
All these businesses need marketing to sell. And it takes copywriting to sell
Copywriting is persuasive business writing for the purpose of advertising or other forms of marketing.
One skill = more than 70 different projects.
SEO, brand, web page copy, script, email, flap copy, social media, billboards, direct mail, blogs, white paper, online ads, etc
One skill = more than 70 different projects.
SEO, brand, web page copy, script, email, flap copy, social media, billboards, direct mail, blogs, white paper, online ads, etc
2. Identify Your Financial Goal
a) Side Income: Money-Making Website (blog), E-Books, Information Publishing
b) Making copywriting a career: Direct-response copy
& content writer, online copywriter & optimization specialist, B2B copywriter.
You can be flexible with this
a) Side Income: Money-Making Website (blog), E-Books, Information Publishing
b) Making copywriting a career: Direct-response copy
& content writer, online copywriter & optimization specialist, B2B copywriter.
You can be flexible with this
3. Decide On Your Copywriting Options
-Short copy, long copy
- Projects on retainer (newsletters, social media)
- Projects for yourself (blogs, ebooks, info products)
- Projects that are great for journalists (case studies)
- Projects for storytellers (video sales letters) …
-Short copy, long copy
- Projects on retainer (newsletters, social media)
- Projects for yourself (blogs, ebooks, info products)
- Projects that are great for journalists (case studies)
- Projects for storytellers (video sales letters) …
4. Find Out Who You Write For
- Small, mid, large companies
- B2C (consumer)
- B2B (suppliers)
- Niche industry: Financial, health, software, relationships. Here is a thread on how to pick a niche: https://twitter.com/EbenChidike/status/1246000694961856513?s=20
- Small, mid, large companies
- B2C (consumer)
- B2B (suppliers)
- Niche industry: Financial, health, software, relationships. Here is a thread on how to pick a niche: https://twitter.com/EbenChidike/status/1246000694961856513?s=20
5. Acquire Skills.
Read the classics:
-Scientific Advertising by Claude Hopkins
-The Robert Collier Letter Book by R. Collier
-The Boron Letters by Gary Halbert
- Cashvertising by Drew Eric Whitman
Understand human psychology. Learn NLP, Get a grab of human nature
Read the classics:
-Scientific Advertising by Claude Hopkins
-The Robert Collier Letter Book by R. Collier
-The Boron Letters by Gary Halbert
- Cashvertising by Drew Eric Whitman
Understand human psychology. Learn NLP, Get a grab of human nature
If you want to go into financials, read content from agora, morning brew. If you love software, tech, engineering industry, understand technical copywriting. Tons of materials are out there. Brush up your skills.
6) Create A Portfolio & Market Yourself https://twitter.com/EbenChidike/status/1246161254332469257?s=20
6) Create A Portfolio & Market Yourself https://twitter.com/EbenChidike/status/1246161254332469257?s=20
7. Execute Project & Closeout.
Do your best. Be a professional.
Get paid.
Ask for a testimonial. Find out the outcome of your copy. Keep building business relationships.
PS: I do share copywriting foreign opportunities. Just grabbing one of them is lifechanging.
Do your best. Be a professional.
Get paid.
Ask for a testimonial. Find out the outcome of your copy. Keep building business relationships.
PS: I do share copywriting foreign opportunities. Just grabbing one of them is lifechanging.
