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We’re forming a new set of routines and processes as a company right now. I’m happy to say they’re working.
Here’s some of what’s going well / not well (thread)
Here’s some of what’s going well / not well (thread)
1. Weekly planning session ( @zoom_us).
On this call, we have the founders of all the brands and the operational team. We plan out all of our campaigns on a call and then populate @basecamp with the week’s tasks.
The following week we review.
On this call, we have the founders of all the brands and the operational team. We plan out all of our campaigns on a call and then populate @basecamp with the week’s tasks.
The following week we review.
2. Weekly support session (via @zoom_us).
This is a new “meeting” because we’re getting a lot of tickets atm. The main issues are stock, order delays and refunds. We’re trying to speed up all areas of this - with challenges.
This is a new “meeting” because we’re getting a lot of tickets atm. The main issues are stock, order delays and refunds. We’re trying to speed up all areas of this - with challenges.
3. Friday drinks (again via @zoom_us).
Just a nice optional and infrequent get pissed on zoom call. I’m working on getting a llama on the next one (genuine). As found via @EggrolI.
Just a nice optional and infrequent get pissed on zoom call. I’m working on getting a llama on the next one (genuine). As found via @EggrolI.
4. Bringing in expert consultants.
We have a great in-house team. We’ve got ourselves to over £9m in group revenue. But what do we do next?
We’ve brought in @ecomchasedimond for email help and @iamshackelford for ad scaling.
We have a great in-house team. We’ve got ourselves to over £9m in group revenue. But what do we do next?
We’ve brought in @ecomchasedimond for email help and @iamshackelford for ad scaling.
5. Testing new channels.
We’ve seen amazing results from TikTok and Snapchat Ads (we might need some more help there in the future @social_savannah!).
We’ve seen amazing results from TikTok and Snapchat Ads (we might need some more help there in the future @social_savannah!).
6. Constantly testing creative.
We’re working on new creative every single week to ensure we don’t burn out our ads. We’ve placed creative at the heart of our culture.
We’re working on new creative every single week to ensure we don’t burn out our ads. We’ve placed creative at the heart of our culture.
7. Cash-flow.
This is getting tricky but we’re managing it. Main issue is delivery times on stock and handling growth.
We’re seeing a 302% increase YoY and having to pay for this knowing the stock could be delayed for a further 14 days on top of usual lead times.
This is getting tricky but we’re managing it. Main issue is delivery times on stock and handling growth.
We’re seeing a 302% increase YoY and having to pay for this knowing the stock could be delayed for a further 14 days on top of usual lead times.
8. Wine.
I for one am drinking wayyyyy more than usual but I’m also exercising more. That the same for you?
I for one am drinking wayyyyy more than usual but I’m also exercising more. That the same for you?
What’s working / not working for you? Let me know if I can help 
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