Read on Twitter
I've been seeing resources around #COVID19 and #digitalcomms here and there — so here's a thread of ones that may help you and your org. as you figure out what new/improved digital work you all need to do during this time:
First up: @Facebook put together this behemoth of a guide. If there's something you're doing for the first time — Facebook Live, IG Live, using Creator studio — the basics are in here:
https://scontent-sea1-1.xx.fbcdn.net/v/t39.8562-6/10000000_545494229696525_3742201569030963200_n.pdf?_nc_cat=100&_nc_sid=ae5e01&_nc_log=1&_nc_ohc=c1tjsZbNrQkAX-OVmuV&_nc_ht=scontent-sea1-1.xx&oh=e958cce600533bfc062eea6d34114c26&oe=5EB04F0E
https://scontent-sea1-1.xx.fbcdn.net/v/t39.8562-6/10000000_545494229696525_3742201569030963200_n.pdf?_nc_cat=100&_nc_sid=ae5e01&_nc_log=1&_nc_ohc=c1tjsZbNrQkAX-OVmuV&_nc_ht=scontent-sea1-1.xx&oh=e958cce600533bfc062eea6d34114c26&oe=5EB04F0E
. @WideEyeCo put together this amazing list of resources for Designing in an Emergency w/ links to web tools, photo banks, design tools and more. https://medium.com/@wideeyeco/designing-in-an-emergency-ae6f8a3fb176
Saw this from @socialinsider on @socialmedia2day: An infographic all about the social conversation on social distancing and #COVID19.
Notable find:
- Twitter is most used platform to talk about this stuff for brands. https://www.socialmediatoday.com/news/the-evolving-discussion-around-covid-19-and-how-brands-have-responded-info/575769/
Notable find:
- Twitter is most used platform to talk about this stuff for brands. https://www.socialmediatoday.com/news/the-evolving-discussion-around-covid-19-and-how-brands-have-responded-info/575769/
Also, if you missed it, @instagram launched a Thank You Hour sticker + Story: https://www.socialmediatoday.com/news/instagram-launches-thank-you-hour-sticker-and-story-to-share-appreciation/575860/
The @TwitterBusiness @Twitter folks have a month of tweet ideas for you. They're prompts that may help you fill out your editorial calendar: https://business.twitter.com/en/blog/month-of-tweet-ideas.html
My brilliant coworker @Aglears18 showed me @UNICEF's quiz about #COVID19 which is a good information and engagement tool: https://www.unicef.org/coronavirus/fact-or-fiction-how-much-do-you-actually-know-about-coronavirus-covid-19?utm_campaign=coronavirus&utm_source=facebook&utm_medium=organic#
Some other thoughts to consider for your digital comms during this time:
1. Double-down on community management: Respond to comments + messages on social, make connections to resources, share other accounts' posts that might be helpful.
1. Double-down on community management: Respond to comments + messages on social, make connections to resources, share other accounts' posts that might be helpful.
2. Transform something that exists: Move your monthly newsletter to weekly to feature more content, change the homepage of your website, add a new email send, create a daily post on social. Instead of launching something brand new, transform something to work for this moment.
3. Survey your audiences: Consider asking what questions, resources, and/or support your target audiences have or need before launching. You can do this fast: just post to Twitter and Facebook and/or send a reply-to email asking.
This is just a handful of my own musings and resources of the billion and 1 that are out there!
If you know of a great digital comms resource — send it to me/reply to this thread.
If you know of a great digital comms resource — send it to me/reply to this thread.
