Read on Twitter
I don’t have a huge following on social media. I also don’t have a lot of time to post.
So I recently started using two concepts from @garyvee that help out:
1)Document. Don’t Create.
2)Repurpose your content.
Here’s an example (a thread)
So I recently started using two concepts from @garyvee that help out:
1)Document. Don’t Create.
2)Repurpose your content.
Here’s an example (a thread)
I documented something that happened to me a week ago w/ a top 10 book publisher
I posted it as a 9-tweet thread
This took me around 10 minutes to write (see here) https://twitter.com/HassanO/status/1249033260556058626
I posted it as a 9-tweet thread
This took me around 10 minutes to write (see here) https://twitter.com/HassanO/status/1249033260556058626
The thread got some engagement (thanks @zhiachong )
But to maximize the 10-min spend, I re-wrote it as a blog post, sent an email to my subscribers & posted on Facebook
This took an additional 10 min (for cleanup + email blast + posting)
See post here https://www.writerontheside.com/why-i-said-no-to-a-top-10-traditional-book-publisher/
But to maximize the 10-min spend, I re-wrote it as a blog post, sent an email to my subscribers & posted on Facebook
This took an additional 10 min (for cleanup + email blast + posting)
See post here https://www.writerontheside.com/why-i-said-no-to-a-top-10-traditional-book-publisher/
I then took screenshots of every tweet and reposted them as pics on Instagram
+ 5 minutes
This got some additional engagement
https://www.instagram.com/p/B-8fwyypNx0/
+ 5 minutes
This got some additional engagement
https://www.instagram.com/p/B-8fwyypNx0/
Next, I’ll use that same content on the next episode of my podcast (in 2 weeks) as a “quick update” to listeners.
This helps w/ reducing time spent on content creation & still keeping a small audience engaged
~30 min of documenting + reposting for max ROI
This helps w/ reducing time spent on content creation & still keeping a small audience engaged
~30 min of documenting + reposting for max ROI
I love connecting w/ people via social, but I also have a full-time job + side projects + family, so I’m sticking to this strategy for a bit because I don't have a lot of time
(PS This thread is a 'meta' version of "Document. Don't Create."
)
(PS This thread is a 'meta' version of "Document. Don't Create."
)
More reading from @garyvee
1) Document. Don't Create: https://www.garyvaynerchuk.com/creating-content-that-builds-your-personal-brand/
2) Repurpose your content: https://www.garyvaynerchuk.com/the-garyvee-content-strategy-how-to-grow-and-distribute-your-brands-social-media-content/
1) Document. Don't Create: https://www.garyvaynerchuk.com/creating-content-that-builds-your-personal-brand/
2) Repurpose your content: https://www.garyvaynerchuk.com/the-garyvee-content-strategy-how-to-grow-and-distribute-your-brands-social-media-content/
