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The author is a cognitive neuroscientist who claims that "fat bodybuilding" made him understand and support fat studies. 
I hope he's writing the hoax I'd be writing (and almost wrote) here.
I hope he's writing the hoax I'd be writing (and almost wrote) here.
I'm dead. Just dead. All the way dead. Deader than deceased.
Chriiiiiiiiiist.
OMG OMG OMG. 
And then, "If the Baldwin article has been truly ludicrous, it would not have received favorable reviews."
Unless this is a great hoax, academics are really far up their own asses. If it is a hoax, it demonstrates this very well.
And then, "If the Baldwin article has been truly ludicrous, it would not have received favorable reviews."
Unless this is a great hoax, academics are really far up their own asses. If it is a hoax, it demonstrates this very well.
As we've been insisting. We're experts!
Now they have to take our criticisms seriously.
Now they have to take our criticisms seriously.
Holy shit, it's the guy who discovered the phobia of clusters of holes.
Yes, exactly, which is why we tried to avoid calling it a hoax. This guy has discovered our point and is trying to own us with it because most people missed it. This is the most postmodern thing ever.
Exactly. Our point was that the real thing is ridiculous, just like our papers.
Having now finished it, this paper is either a hoax attempting to reveal how far up their own asses academics' heads really are or an unintentional expose of the same. I'm honestly in shock still. This is amazing. Bad day for academia, though.
Me with the researcher who wrote this paper and his previous colleague.
I have decided that fate has made champagne an essential purchase for today and will be donning a mask and risking my life to obtain it as a result.
