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I feel we made a grave mistake in only tying hero choices to the term "meta". In other (e)sports, it encompasses strategical and tactical choices too. For us, it put up a linguistical cage that robbed a lot of viewers from understanding and appreciating stylistic differences.
In general, our lack of language development to paint pictures of what's going on has held us back. It might be the most lacking area the game has. Certainly, the frequent systemic resets (2-2-2, hero pools etc.) don't help, but we're also not quick to adapt.
Think how long it took us to switch from "flex tank" to "offtank" when that role was basically synonymous with http://D.Va for the lion's share of its use. Think how we frame every remotely brawly deathbally comp as GOATs.
If I tell someone "they ran dive", he can now feasibly think of around 13+ heroes being run in that composition. Sure it describes the function but think how much more there is to it and how that linguistically inhibits our understanding.
We have just so many misunderstandings over semantics that actually shape what we think things are. We need some entity that linguistically world builds from the ground up and has the authority and reach to spread it wide.
