1/ If Roam fails this is how it will happen

No product I know of has a longer history of failure than hypertext, as recounted in this article, so it doesn't exactly take a lot of imagination

https://www.wired.com/1995/06/xanadu/  https://twitter.com/AdamNeumannsCoS/status/1249468647426281473
2/ First normal product-killing stuff: feature bloat (tons of bells and whistles but no core feature set that does a single essential job 10x better than anything else); team infighting over product direction; difficulty monetizing; growing too slow or too fast, etc.
3) But there's a few dangers unique to info mgmt tools, especially advanced info mgmt tools, and especially this particular approach
4/ Niche capture: the first, initial user base is so passionate, technical, loud, and single-minded that they don't allow the product to evolve into the mainstream. Happens with a lot of niche thinking tools made by programmers, who just want to serve other programmers
5/ For products to truly go mainstream and become widely used utilities, they have to really water down their initial vision. LinkedIn was going to be "the marketplace for the new economy." Slack was going to kill email. They've succeeded but had to scale back ambitions
6/ Second danger is that it's ahead of its time. Hypertext has been ahead of its time since the 70s. If it takes too long to build product out, more fundamental tech overtakes it and the window of opportunity for adoption closes. Has happened to DevonThink, The Brain, etc.
7/ Incidentally this is why I prefer tools NOT designed for the narrow use case of "long-term personal knowledge management." That market isn't big enough to support ongoing product dev't so products get stuck in the era they were first developed. Happening to Evernote now
8/ Next danger is UX design doesn't get easy enough fast enough. Happened to Workflowy and Dynalist. Learning curve remains too steep and advocates start sounding like crackpots, insisting ppl "only" need to spend 30 hours to learn it
9/ Next danger is it's not part of a wider market or movement or trend, so there's no overarching metaphor for ppl to place it in. I'm helping with this as "Second Brain" is best one so far, but even simple thinking tools so far have been really bad at explaining what they do
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