I analyzed Kick It digital points, physical sales, voting results and statistics overall. To get music shows wins we need a strategy and calculated approach. I think I found a solution. I'll give my conclusions in the thread

First of all you might have noticed that in general boy groups in kpop have bigger sales than girl groups: only Iz*One, Blackpink and Twice have >100k sales

Though boy groups (in general) have more solid fandoms that ensure high physical sales, those sales don't play significant role in music shows chart system criterias compared to digitals. And girl groups have better digitals. As a bonus, ggs MV views (in general) are higher

NCT as most boy groups lack in digital points and MV views (they are good, but not good enough to secure music shows wins)

Meanwhile NCTzens have strong purchasing and voting power

What is the solution?

It's so simple. NCT should become a girl group. The first girl group that entirety consists of male idols. They have already built a solid fandom, now they need to focus on digitals

If you have any thoughts and ideas, please comment