https://abs.twimg.com/emoji/v2/... draggable="false" alt="⚠️" title="Warning sign" aria-label="Emoji: Warning sign">Sales 101https://abs.twimg.com/emoji/v2/... draggable="false" alt="⚠️" title="Warning sign" aria-label="Emoji: Warning sign">

I see way too many people who get their affiliate tag and try to cram products down their followers’ throats with absolutely ZERO context or forethought.

This is Beginner Sales Lesson 1. Grab a seat and let me tell you how to beef up those conversions. https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚀" title="Rocket" aria-label="Emoji: Rocket">https://abs.twimg.com/emoji/v2/... draggable="false" alt="💰" title="Money bag" aria-label="Emoji: Money bag">

Lesson 1: The Psychology of Sale

One of the core concepts of sales is to create a fair exchangehttps://abs.twimg.com/emoji/v2/... draggable="false" alt="👥" title="Busts in silhouette" aria-label="Emoji: Busts in silhouette">

How do we initiate the setup for a fair exchange? We first ask the buyer about their pain points. Get them to draw out as much negative energy as possible towards their situation.

Negativity is a POWERFUL asset when it’s channeled properly.

Next step? Now that their negativity is associated with their pain and NOT your product, you initiate your slow descent into their pockets.

Find your common ground and tell your story.

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🥶" title="Cold face" aria-label="Emoji: Cold face">FREEZEhttps://abs.twimg.com/emoji/v2/... draggable="false" alt="🥶" title="Cold face" aria-label="Emoji: Cold face">

Here is where I see 85% of affiliates doing it wrong. If you have no story associated with the product, you are falling short.

Never be an affiliate for a product you haven’t used. You’re not credible. How do you know that it’s so great if you wouldn’t even buy it?https://abs.twimg.com/emoji/v2/... draggable="false" alt="😂" title="Face with tears of joy" aria-label="Emoji: Face with tears of joy">

What if the product is compete trash? Imagine the damage that’s done to your personal brand!

“Greedy bastard!”https://abs.twimg.com/emoji/v2/... draggable="false" alt="🤬" title="Face with symbols over mouth" aria-label="Emoji: Face with symbols over mouth"> “All they want is my pockets!” https://abs.twimg.com/emoji/v2/... draggable="false" alt="😰" title="Face with open mouth and cold sweat" aria-label="Emoji: Face with open mouth and cold sweat"> You’re gonna get flamed from all angles!

So what now? You channeled the negativity, heard the story, told your story, now what? https://abs.twimg.com/emoji/v2/... draggable="false" alt="🤨" title="Face with raised eyebrow" aria-label="Emoji: Face with raised eyebrow">

Here is where the money is:

People don’t want to be TOLD to buy, they want to be gently GUIDED to the idea of buying and ultimately decide for themselves.

You set it all up magnificently, and then you allow them to pull the trigger. The guided negativity will push them to buy.

That’s just how people naturally operate. They want to be the genius solving the issue, not you. The sale isn’t just made from a need. They could get a service that would suffice at half price.

Nah, the sale is in the emotion/experience. The satisfaction as the problem dwindles.

All of that to say:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🌟" title="Glowing star" aria-label="Emoji: Glowing star">Guide to a sale through emotions and experiences. Don’t force a sale through cold (or even lukewarm https://abs.twimg.com/emoji/v2/... draggable="false" alt="😂" title="Face with tears of joy" aria-label="Emoji: Face with tears of joy">) leads. It’s not fitting to human nature. Allow autonomy to create conversions.

Happy Easter you money makin’ people! https://abs.twimg.com/emoji/v2/... draggable="false" alt="🐇" title="Rabbit" aria-label="Emoji: Rabbit">https://abs.twimg.com/emoji/v2/... draggable="false" alt="🥚" title="Egg" aria-label="Emoji: Egg">