Read on Twitter
I saw a tweet about how craft beer is being affected by this pandemic and social distancing efforts. I wanted to know more so I did a little digging:
Just this week, Stone Brewing laid off 306 workers (roughly 30 percent of its work force).
They aren& #39;t the only ones. Two recent surveys asked brewers what they& #39;ve seen so far and what to expect in the coming months. It doesn& #39;t look good
They aren& #39;t the only ones. Two recent surveys asked brewers what they& #39;ve seen so far and what to expect in the coming months. It doesn& #39;t look good
-90% have already seen negative impacts to their sales
-95% didn& #39;t expect sales to improve over the next few months
-30% of brewers had to stop production altogether
-61% said their production schedule had slowed down
-95% didn& #39;t expect sales to improve over the next few months
-30% of brewers had to stop production altogether
-61% said their production schedule had slowed down
-46.4% said their businesses will likely only last between one and three months
-12.7% could stay afloat for just another one to four weeks.
- 8.3% between six months and a year
- 5.1% would be able to stay in business a year
- 2.5% of respondents said they were planning to close
-12.7% could stay afloat for just another one to four weeks.
- 8.3% between six months and a year
- 5.1% would be able to stay in business a year
- 2.5% of respondents said they were planning to close
Why is this important?
The beer industry is a huge revenue stream. ex. Michigan& #39;s brewing industry generates $2.4 billion in revenue and creates over 17,000 full-time jobs
2nd, It& #39;ll lead to more consolidation. The top 3 beer manufacturers already control 75% of the market
The beer industry is a huge revenue stream. ex. Michigan& #39;s brewing industry generates $2.4 billion in revenue and creates over 17,000 full-time jobs
2nd, It& #39;ll lead to more consolidation. The top 3 beer manufacturers already control 75% of the market
I guess the point of this thread is don& #39;t forget about the brewers in your city. They& #39;ve worked hard. They make your life better. Support them, if you can, during this challenging and uncertain time. Tip big.
Shout outs to @GristHouse @SpoonwoodBrewin @EastEndBrewing @RoundaboutBrew @cinderlandsbeer @DG_beer @Hitchhikerbrew @HelltownBrewing @mindfulbrewing ...
We love yinz! <3
We love yinz! <3
