How to break free from Instagram Algorithm.

If you want to break free from Instagram Algorithm, use IGTV.

Instagram allows you to create your own IGTV series.

That is, you can create TV like content - (series with episodes) around a topic.

So instead of creating one long video, you can break down the videos into episodes and share as a series on IGTV.

Provided your IGTV content is fun, educational or inspirational, your audience will keep coming back for more just like they tune in to their favourite TV shows.

Just like a YouTube channel, your audience can subscribe to your IGTV and they get notified when you post on IGTV

Here's how to set up the IGTV series on your Instagram page.

Step 1

Upload the video - choose the long video option

Step 2

Click on the option 'Add to series'...

It takes you to this page, click on the 'create series' option.

Step 3

Set up series name and description (description is optional).

IGTV insight now shows your audience retention graph.

Instagram shows you the percentage of people that watched your video and the percentage of plays.

This helps you know what your audience likes and what they do not like.

The percentage of plays active at a particular time shows you a clearer picture of how your video was watched by your audience.

Know your audience and create content that resonates with them.

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