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Here's a thread going into detail of what these schools of design are and what they mean. https://twitter.com/KaiserBeamz/status/1248803745296715777
Classical Cyberpunk
Emerged in the 80s along with the larger cyberpunk movement. Also known as Pacific Wave, it relies heavily on harsh pixelation and warped fonts, all made through the first wave of computer design. Portrays the world of technology as this untamed wilderness.
Emerged in the 80s along with the larger cyberpunk movement. Also known as Pacific Wave, it relies heavily on harsh pixelation and warped fonts, all made through the first wave of computer design. Portrays the world of technology as this untamed wilderness.
Factory PoMo
THE design aesthetic of the early-to-mid 90s. Taking cues from Bauhaus, Russian Constructivism and the then-current tech boom, Factory PoMo evoked industrial imagery but with bright, hopeful colors. As if technology was building towards a better tomorrow.
THE design aesthetic of the early-to-mid 90s. Taking cues from Bauhaus, Russian Constructivism and the then-current tech boom, Factory PoMo evoked industrial imagery but with bright, hopeful colors. As if technology was building towards a better tomorrow.
Cyber Corporate
Emerged in the mid-90s as the go-to style for companies in booming tech fields such as web, multimedia and video games. Takes Cyberpunk Classic and waters it down into something more corporate friendly while still retaining the futurist aesthetic.
Emerged in the mid-90s as the go-to style for companies in booming tech fields such as web, multimedia and video games. Takes Cyberpunk Classic and waters it down into something more corporate friendly while still retaining the futurist aesthetic.
Neon Brutalism
80s high tech that has since become the central part of musical genres like synthwave and vaporwave. Takes the monolithic simplicity of brutalism and repackages it for the future. Geometric shapes, stainless steel, airbrushes and neon trim are the core components.
80s high tech that has since become the central part of musical genres like synthwave and vaporwave. Takes the monolithic simplicity of brutalism and repackages it for the future. Geometric shapes, stainless steel, airbrushes and neon trim are the core components.
Mall Deco
Similar to Neon Brutalism but replace the monolithic simplicity with classiness and sophistication. Combining futurist geometry and neon trim with marble and tile flooring, art deco symmetry, and skylights, Mall Deco seeks to bring upper-class aesthetic to the masses.
Similar to Neon Brutalism but replace the monolithic simplicity with classiness and sophistication. Combining futurist geometry and neon trim with marble and tile flooring, art deco symmetry, and skylights, Mall Deco seeks to bring upper-class aesthetic to the masses.
Utopian Scholastic
PBS aesthetic. Focused on "edutainment" and an "end-of-history" approach to learning. Uses clean classical imagery to evoke the feeling of being in museum and heavy stock-photography collages to combine all scholarly subjects: past, present and future.
PBS aesthetic. Focused on "edutainment" and an "end-of-history" approach to learning. Uses clean classical imagery to evoke the feeling of being in museum and heavy stock-photography collages to combine all scholarly subjects: past, present and future.
Festival Marketplace
A more funner, freeform version of Mall Deco that is usually seen in supermarkets and food courts. Tall serif fonts, checkerboard patterns, banners, and remixes on classical American advertising, this school of design emphasizes plentifulness and abundance.
A more funner, freeform version of Mall Deco that is usually seen in supermarkets and food courts. Tall serif fonts, checkerboard patterns, banners, and remixes on classical American advertising, this school of design emphasizes plentifulness and abundance.
Wonka PoMo
The "it's cool to be a kid" aesthetic. Pioneered by Nickelodeon in the late 80s, Wonka PoMo is a design school that emphasizes wackiness and whimsy with components being bright colors, exaggerated shapes, cartoonish imagery and a light smattering of gross-out humor.
The "it's cool to be a kid" aesthetic. Pioneered by Nickelodeon in the late 80s, Wonka PoMo is a design school that emphasizes wackiness and whimsy with components being bright colors, exaggerated shapes, cartoonish imagery and a light smattering of gross-out humor.
Whimsical Mystical Gothic Celestial
Inspired by the stylings of Margo Chase and Tim Burton, this aesthetic evokes the gothic imagery associated with witches and mystics. Common components are red velvet, glass baubles and twisted wrought-iron shapes.
Inspired by the stylings of Margo Chase and Tim Burton, this aesthetic evokes the gothic imagery associated with witches and mystics. Common components are red velvet, glass baubles and twisted wrought-iron shapes.
Global Village Coffeehouse
A broad, corporate aesthetic that manifested in reaction to the more computer-driven design schools of the late 80s-early 90s. Seeks more of a "return to the natural" with handrawn art, environmental themes and appropriated tribal iconography.
A broad, corporate aesthetic that manifested in reaction to the more computer-driven design schools of the late 80s-early 90s. Seeks more of a "return to the natural" with handrawn art, environmental themes and appropriated tribal iconography.
Memphis Jr.
Take the exotic, geometric shapes of the Memphis group and turns them into something, kid-friendly and accessible. The effect is a fun, zany yet almost-calming atmosphere of early childhood. Soon replaced by Utopian Scholastic and the less-restrained Wonka PoMo.
Take the exotic, geometric shapes of the Memphis group and turns them into something, kid-friendly and accessible. The effect is a fun, zany yet almost-calming atmosphere of early childhood. Soon replaced by Utopian Scholastic and the less-restrained Wonka PoMo.
Casual Soft-Home
An aesthetic that gained ground in the late 90s as Gen X kids grew older and began to buy homes. This aesthetic emphasized authenticity, natural materials and, above all else, comfort. Think of a spa or Pottery Barn from around this time and you have this style.
An aesthetic that gained ground in the late 90s as Gen X kids grew older and began to buy homes. This aesthetic emphasized authenticity, natural materials and, above all else, comfort. Think of a spa or Pottery Barn from around this time and you have this style.
Zen-X
Causal Soft-Home taken to an 11. Part of the 90s movement to move away from 80s consumerism to more eco-friendly options. Takes a lot of cues from minimalism and Japanese architecture with it's focus on symmetry, clarity and warmth.
Causal Soft-Home taken to an 11. Part of the 90s movement to move away from 80s consumerism to more eco-friendly options. Takes a lot of cues from minimalism and Japanese architecture with it's focus on symmetry, clarity and warmth.
Frasurbane
Taking the authenticity of Gen X and filtering it through a baby boomer lens. Frasurbane is the tonal opposite of Neon Brutalism and Mall Deco with focus on warm lighting, varnished hardwoods and naturalist accents. Earthy but sophisticated.
Taking the authenticity of Gen X and filtering it through a baby boomer lens. Frasurbane is the tonal opposite of Neon Brutalism and Mall Deco with focus on warm lighting, varnished hardwoods and naturalist accents. Earthy but sophisticated.
Rainforest Chic
Another aesthetic made to capitalize on eco-friendly attitudes of the 90s, this style echews the minimalism of Zen-X to emulate the true beauty of nature in all its maximalist glory. Can overlap with Utopian Scholastic in some areas.
Another aesthetic made to capitalize on eco-friendly attitudes of the 90s, this style echews the minimalism of Zen-X to emulate the true beauty of nature in all its maximalist glory. Can overlap with Utopian Scholastic in some areas.
Grunge Corporatism
The inevitable appropriation of 90s grunge aesthetic by corporations in the name of appearing authentic. Utilizing zine typography, bleeding colors and rusted, industrial accents to give a "well-worn" appearance, Grunge Corporatism was very popular in 90s ads
The inevitable appropriation of 90s grunge aesthetic by corporations in the name of appearing authentic. Utilizing zine typography, bleeding colors and rusted, industrial accents to give a "well-worn" appearance, Grunge Corporatism was very popular in 90s ads
If you like to hear me talk me other old things, feel free to check out my YouTube. Mostly talk about anime and animation history if that's your bag. https://www.youtube.com/channel/UCcxN_gfAE_43Wj6-UWC16bw/
