Since launching my own newsletter with @SubstackInc at the end of last year, I& #39;m super excited to have convinced 10 other writers/publishers to do the same. If you& #39;re considering it too, here are some of the good reasons why you should:
1) Social media has made all of us forget the importance of being able to access your audience directly. Understandably so. Past newsletter solutions felt like too much like e-commerce marketing. @SubstackInc has changed the game by providing a platform for thought leadership.
2) It& #39;s much harder to get started with a newsletter than it is to maintain it. The prospect of sending work out regularly in email format is scary. But it& #39;s also valuable, intimate and community building, giving you instant ongoing feedback on your ideas and direction.
3) The internet used to be a place where we could create something from nothing. The last decade has seen so much turn to consumption instead. @SubstackInc takes us back to being makers. It& #39;s a true tech company, providing the infrastructure that enables others to thrive.
4) @SubstackInc is great for regular publishing (e.g. @mtaibbi who just left a @RollingStone job to do his newsletter full-time) but it& #39;s also good for ad-hoc projects. The platform makes it deliciously simple to build an audience, or several, to serve in the way you see fit.
5) On a personal note, I& #39;ve struggled with depression and writer& #39;s block over the past 2 years. Discovering @SubstackInc (via my friend @annacod& #39;s brilliant newsletter) helped me finallt rediscover my voice as a writer. It& #39;s been transformative, and I& #39;ll always be grateful.
PS: It occurs to me that I should probably encourage you to subscribe to my @SubstackInc newsletter if you& #39;ve read this far in the thread. Here& #39;s the link: http://laurenrazavi.substack.com"> http://laurenrazavi.substack.com