I've been talking to a couple of football Agents in partnering to best serve the client (Football players). Some see the picture but most dont want to share "managerial duties".

Here is a mini thread on the IMPORTANCE of a Football player having a BRAND MANAGER.

A Thread🍸⚽
Having a Brand manager will mean the client (Football player) will have someone in the forefront of their brand. Someone to tell stories, look for partnerships & sponsorship deals, and create the persona behind who you are as an individual. Someone to manage your profile and
Who will ensure that you as a ⚽player, you are portrayed in the right light for ur fans & those who want to do business. A B.Manager makes sure that ur brand is getting the attention it deserves&take advantage of every opportunity that is available while you are still playing .
Brand Managers are extremely important for any athletes who wants to build a strong off the field presence and maximize their opportunities while they are still relevant in the Sport.
A brand Manager will help in :

A. CREATING A STRATEGY & VISION
A Brand M will be able to help you map out how you want to be perceived, what you want your long-term goals to be & who you want to be AFTER your playing career is OVER.All of these are extremely important when you
Want to pursue other opportunities outside of Sport and lay the foundation for a successful career going forward.

B. DIGITAL & SOCIAL MEDIA MARKETING
-Help football players figure out how to authentically position themselves on Social media, discover their target audience, and
Device a strategic Social media campaign to build awareness around their name, ohh & build an audience, which will further engage with your Content, which can be further converted into paying customers. 😁💰
C. Sponsorship & Endorsement (Yup those are 2 different things)
-Sponsorship & endorsement dont work unless you have attention&someone to market to. They also dont work if you cant partner with the right companies /brands that match who you are& what you stand for.
D. GUIDANCE, SUPPORT & TEAM WORK
- As a brand Manager i can provide guidance &support when mapping out what you/players want their future to look like. Whether they want to become a Coach, an entrepreneur or a public speaker in life after/during their playing days. ☺️
Let me end this thread by saying, No Athlete is able to accomplish everything on their own. I'd make examples but this thread is not about calling anyone out but sharing info & how we can best serve our players .Cc @Velile_Mnyandu @manghumani @DaisyDiphoko @Bevstar7 @YesWeCrann
You can follow @maya_mokoena.
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