+ & still, she slays.
+ i don’t know if yawl notice, but hanifa is utilizing artificial intelligence for a digital avatar as her model. she’s the first black women owned luxury fashion brand to integrate this kind of technology in her marketing. black people are supreme beings.
+ this concept adds so much versatility & stability to her brand. especially with the pandemic that’s happening. she can still have “photo shoots” without actually having models present which also cut cost. the range in which she can also display her garments are endless.
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