Are you struggling with convincing people to buy from you?

Let me show you

HOW TO HYPNOTISE YOUR PROSPECT AND GET THEM SENDING YOU MONEY IMMEDIATELY.

Every buyer has a resistance to selling.

We all love buying but hate being sold.

And that includes your prospects.
They want to think that they are the ones making the decision, and not you.

So the moment you present your product to them, they instantly put up their resistance.

How do You break it and get them to send you money?
The first thing you should know is that people buy out of emotion.

But they need to find a way yo justify that purchase with logic. Else, they begin to feel guilty and ripped off.

If you can help them make the purchase emotionally, and still help them justify it logically
You will not only make a sale, but you will win a fan and loyal customer.

Here are four ways you can move the prospect to buy from you without resistance.

1. Begin with a clear promise.

As much as possible, let it be a single clear promise.

Why this works is that it
instantly answers the question, 'what's in it for me?'

It immediately shows them what they stand to gain from buying from you.

Remember, your promise has to be an answer to their problem and it should come with a big idea.

Let's see some examples
'This letter will save your life, if you are currently battling Diabetes'

This could work for a letter that aims to sell supplements.

Instantly there is a promise that is clear to the prospect.

See another example:

It makes a clear promise and puts a timeline to it.
2. Begin with a big idea.

A big idea taps into their desire and also introduces the benefit of what you are selling.

Here is a classical example from the copywriting wizard, Eugene Schwartz

It instantly hits the prospect with a big idea.
3. Make them feel special.

As disappointing as this may sound to you, your product is not the most important thing in the sales equation.

The prospect is.

You need to make them feel special, while also making them feel they need the product.

Feed their selfishness.
They won't know when you get into their head.

4. Show them that you care.

Nike's 'JUST DO IT' ad campaign that ran in the 1980's is a classical example.

Their idea was encouraging people to chase their dreams and go after their goals.

Imagine the feeling that that Nike cares
so much about your dreams.

If you make the prospect feel that you just care about the money, they will raise their resistance.

But once you show them 'you care' they relax and open the door to their hearts.

5. Make them experience your product.

Think about the last time you
walked into a boutique or you went to Balogun Market or Oshodi market to buy clothes and shoes

Notice how the seller was quick to ask you to try them on and observe yourself in the mirror

You did not really want to buy that black skirt, but the moment you wore it, you instantly
Saw how it accentuated your curves and shot out your butts.

You instantly imagined yourself walking into the office in that skirt and your colleagues heaping your with praise.

In no time, you were on your way home with the skirt in your hands and your money with the seller.
There is something powerful about experiencing the product.

It makes it come alive to the prospect.

All their senses connect to it at an emotional level.

The same happens with test-driving a car.

You need to make them experience your product.
What if you sell online, how do you make the prospect experience your product?

Several ways

- You can create an experience for them by telling a story.

Tell a story of someone who has used the product and gotten the benefit.

The person in the story will serve to represent
your prospect.

This is powerful when you have done proper research on your prospect to know them deeply enough.

That way, when they read your story, they see themselves in it.

In your story, be sure to include the problem, the struggle, the promise and and the solution.
- Another way to do this is to offer a trial version to the prospect. Give them access to the product for a limited time.

Many software companies use this method.

They give you the first month free and after that you start paying a fee.
If you apply these strategies well, you will see people relax to listen to your offer.

You can then slip into their hearts and into their pockets, and get your money.

Go make some money!
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