‘CAC (customer acquisition costs) is the new rent’ - if you’re obsessed with following DTC brands (like me!) this is a great read https://bit.ly/2V7E6xu 

‘perhaps the original mistake of the DTCs wasn’t in their vision, but in their decision to take the venture capital in the first place’ - perhaps they should have all learned NastyGal’s lesson

‘..found itself contending with the problems so many DTCs seem to grapple with at this stage of growth, but namely the dawning realization that building a customer base from scratch is actually quite hard — and incredibly expensive’