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AD NAUSEUM
Tireless repetition of an idea, especially a simple slogan, that is repeated enough times, to be taken as absolute truth. This approach is more effective alongside the act of limiting or controlling the media.
#SwatchBharat #DigitalIndia #MakeInIndia
1/n
Tireless repetition of an idea, especially a simple slogan, that is repeated enough times, to be taken as absolute truth. This approach is more effective alongside the act of limiting or controlling the media.
#SwatchBharat #DigitalIndia #MakeInIndia
1/n
AGENDA SETTING
Agenda setting means the "ability to influence the importance placed on the topics of the public agenda. If a news item is covered frequently and prominently, the audience will regard the issue as more important.
#CAA #AntiNational #RamMandir #Sec370
2/n
Agenda setting means the "ability to influence the importance placed on the topics of the public agenda. If a news item is covered frequently and prominently, the audience will regard the issue as more important.
#CAA #AntiNational #RamMandir #Sec370
2/n
APPEAL TO PREJUDICE
Using loaded or emotive terms to attach value or moral goodness to believing the proposition.
#Demonetisation #NoteBandi #KaalaDhan
3/n
Using loaded or emotive terms to attach value or moral goodness to believing the proposition.
#Demonetisation #NoteBandi #KaalaDhan
3/n
BLACK AND WHITE FALLACY
Presenting only two choices, with the product or idea being propagated as the better choice. No one is allowed to have a middle path.
#AntiNational #GoToPakistan #PseudoSecular
4/n
Presenting only two choices, with the product or idea being propagated as the better choice. No one is allowed to have a middle path.
#AntiNational #GoToPakistan #PseudoSecular
4/n
COGNITIVE DISSONANCE
People want to be consistent. If a group hates his candidate but love actor A, use actor A along the candidate as people cannot tolerate inconsistency.They are forced to either dislike the actor or like the candidate.
#PMDoesVideoCallWithTopSportsmen
5/n
People want to be consistent. If a group hates his candidate but love actor A, use actor A along the candidate as people cannot tolerate inconsistency.They are forced to either dislike the actor or like the candidate.
#PMDoesVideoCallWithTopSportsmen
5/n
COMMON MAN
Designed to win confidence of audience by communicating in the common manner and style of the target audience. Propagandists use ordinary language & mannerisms and attempt to identify their point of view with that of average person
#ChaiPeCharcha #MannKiBaat
6/n
Designed to win confidence of audience by communicating in the common manner and style of the target audience. Propagandists use ordinary language & mannerisms and attempt to identify their point of view with that of average person
#ChaiPeCharcha #MannKiBaat
6/n
DEMONIZING THE ENEMY
Making individuals from the opposing nation, from a different ethnic group, or those who support the opposing viewpoint appear to be subhuman
7/n
Making individuals from the opposing nation, from a different ethnic group, or those who support the opposing viewpoint appear to be subhuman
7/n
DICTAT
This technique hopes to simplify the decision making by using images and words to tell audience exactly what actions to take, eliminating any other choices.
#Diya #Mombatti #TaaliThaali
8/n
This technique hopes to simplify the decision making by using images and words to tell audience exactly what actions to take, eliminating any other choices.
#Diya #Mombatti #TaaliThaali
8/n
FIREHOSE
A propaganda technique in which a large number of messages are broadcast rapidly, repetitively, and continuously over multiple channels (such as news and social media) without regard for truth or consistency
#JamiaStudentRaisesGun #SlogansRaised #IdolsDisrespected
9/n
A propaganda technique in which a large number of messages are broadcast rapidly, repetitively, and continuously over multiple channels (such as news and social media) without regard for truth or consistency
#JamiaStudentRaisesGun #SlogansRaised #IdolsDisrespected
9/n
FOOT IN THE DOOR TECHNIQUE
Works by creating a connect b/w person requesting request & person being asked.If smaller request is granted, then one who is agreeing feels obligated to keep agreeing to larger requests to stay consistent
#JanataCurfewLockdown #DiyaToExtension
10/n
Works by creating a connect b/w person requesting request & person being asked.If smaller request is granted, then one who is agreeing feels obligated to keep agreeing to larger requests to stay consistent
#JanataCurfewLockdown #DiyaToExtension
10/n
THIRD PARTY TECHNIQUE
Works on principle that people are more willing to accept an argument from a seemingly independent source than from someone with a stake.
#SoftPower #WHOApplaudsIndia #UNApplaudsIndia #UKCopiesIndia
11/n
Works on principle that people are more willing to accept an argument from a seemingly independent source than from someone with a stake.
#SoftPower #WHOApplaudsIndia #UNApplaudsIndia #UKCopiesIndia
11/n
WHATABOUTISM
Whataboutism is a variant of the tu quoque logical fallacy that attempts to discredit an opponent's position by charging them with hypocrisy without directly refuting or disproving the argument.
#Wherewereyouwhenthishappened #Whatwereyoudoingwhenthishappened
12/n
Whataboutism is a variant of the tu quoque logical fallacy that attempts to discredit an opponent's position by charging them with hypocrisy without directly refuting or disproving the argument.
#Wherewereyouwhenthishappened #Whatwereyoudoingwhenthishappened
12/n
