Thread by @HQawiyy, How to FIND CLIENTS that pay you $1K,$2K,$5K or MORE as a [...]

How to FIND CLIENTS that pay you $1K,$2K,$5K or MORE as a FREELANCER or AGENCY OWNER using the PV+IV =TPV formula......

[even if your current clients pay $100,$250 & max $500]

If you’re a FREELANCER, what you want is FREEDOM to EARN MORE, WORK LESS & WITH HIGHER PAYING CLIENTS

is that right?

Yup!

But your current situation is giving you heart aches.... because you’re tired of hustling from gig to gig

..... yet all you get paid are peanuts.

and it’s nothing to write home about!

if this is your situation, stay with me till the end & you’d learn the brain dead simple strategy to get a client that pays you premium for YOUR SERVICES

can we proceed?

Let’s gooooooo

we all can agree to one thing

working with low paying clients is one of the worst things ever

and if you want more freedom, more money and a better lifestyle

....you’d agree with me it pays to work with only a few VERY HIGH PAYING CLIENTS.

so how do you find high paying clients & how do you get em to see what you have to offer?

Ready?

Let’s get to it using an analogy

If someone had cancer & they need to pay for Chemotherapy

have you ever seen them bargain on price?

Never!

Right?

here’s the thing

For people to pay you without flinching, they NEED to SEE it’s worthy than the MONEY in their POCKETS

which brings us to the formula PV+IV=TPV

and I’d explain that in a moment

Here’s another analysis

A Gucci shirt is originally manufactured in Thailand but once it’s packaged by Gucci

it can sell for as high as $2,500

what makes it that special?

the shirt can be worn once & that’s all, just like every other shirt

but the reason it connotes so much money is the PRESTIGE attached to the brand

so let’s talk about the formula ABOVE that will help you land HIGH PAYING CLIENTS

PV

what’s PV?

PV is Practical VALUE

what’s the practical value of your services?

say you’re a graphics designer for example: your practical value is making LOGOS, BUSINESS cards etc

and if I simply searched all over fiverr, up work I’d find graphics designers ready to work with me for as low as $5

So how do you differentiate yourself?

It’s the IV part of the equation

which is INTRINSIC VALUE

and what’s intrinsic value of your services?

You’re creating BRAND IDENTITIES for people & organizations

you make their brand stand out from the rest of the world

when you see a PEPSI BOTTLE & ONE FROM COKE, what’s the difference?

The BRAND IDENTITY

when people understand you’re not just an average designer and you also communicate why you’re not serving on price

but on the VALUE you’re bringing to the table

it leads us to the TPV which means

The PERCEIVED VALUE

PV (PRACTICAL VALUE) + IV(INTRINSIC VALUE) = TPV (THE PERCEIVED VALUE)

so how do you approach clients in such a way to connote more respect and attract higher paying clients?

Here’s one out of many strategies you should implement

& what’s that?

CONFIDENCE

you might be thinking huh?

well RICH FOLKS are not super humans, they’re just average people with money

Most times this is the first step to make the most money

when you talk to a client and name your price

Keep shut

Yes keep shut

Listen to them when they bring up objections like

Why should I pay that? Most times this occurs cause they still ain’t convinced about how valuable your services are to them

But when you fully implement the formula above and don’t flinch it’s easier to find out their pain points and hammer your proposition on that exactly

Let’s role play this so you understand

I’m a copywriter (an example)

A client comes to me because her business is doing $10K-$20K/month

and she knows with a better sales page, product description and targeting the right audience she can make more money

Let’s call her B while I’m Q

B: Hello, I’m B and in recent times my business has been doing $10-$20K/months but has the potential to do more

Q: Hmm, if I’m correct you believe you can do more than $20K months ma’am?

B: Yeah I believe

Q: Okay, what makes you think so? (Here we’re unearthing her desires)

B: I believe it can because my competition is doing $100K a month

Q: okay now I understand & you believe you can also do $100K correct?

B: of course I do!

Q: and if I may ask if you were doing $100K a month how much better would you standard of living?

B: I’d be able to provide more for my kids (she’s a single mum), travel maybe and also open more businesses.

Q: Okay if I’m correct, you’d have more family time & freedom right?

B: Yes of course

Q: and with this you’re willing to invest to grow your brand?

B: yes I am

Q: how much are you currently spending on marketing

when you ask these questions, it makes her see you’re willing to work with her and take her brand to the next level

.... and this makes you more qualified to pitch her your services

not when you pitch her immediately she first hits you up

You end up showing her the PV of your offer, IV and then close her based on the TPV.

It’s only these way you can work with lesser amount of clients and earn more

and this is just a tip of the iceberg as I have something to share with you

If you’re a freelancer ready to take your brand to the next level & attract torrents of high paying clients

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