1. OK, @BernieSanders, @davidsirota, @ninaturner, @briebriejoy, @fshakir, it is long past time to sharpen the message. Unprecedented times demand BOLD LEADERSHIP, not a return to the status quo that gave us a health-care system built around PROFITS instead of PUBLIC HEALTH.
2. A health-care system built around PROFITS instead of PUBLIC HEALTH is why we have too many MRI machines and not enough respirators.

A health-care system built around PROFITS instead of PUBLIC HEALTH is why inventories of essential equipment are kept as low as possible.
3. We need Medicare for All not just because it would be less expensive and cover everyone. We need it because the priorities of a health-care system built around PROFITS are DIFFERENT than the priorities of a system built around PUBLIC HEALTH.
4. Again: the priorities of a health-care system built around PROFITS are DIFFERENT than the priorities of a system built around PUBLIC HEALTH.

This is a very simple message, folks. Drill it into people's heads in a 30- or 60-second TV commercial and post it online.
5. Then have a donate link to raise funds to air it on TV.

THIS IS NOT DIFFICULT. So OBVIOUS. Costs next to nothing.

Do the same for all the other times Bernie got it right. The opening slogan is "Bernie Sanders: Right the first time."
6. Do it for the Iraq War, using clips from Bernie's speech against the AUMF and clips of combat, devastation and refugees.

Do it for the bankruptcy bill. Global warming. Glass-Steagall repeal. The Patriot Act. Etc.
7. It's said that for every mistake the U.S. has made in the past 30 years, there is video of Bernie arguing against it.

And it's TRUE.

So make these TVCs and broadcast them on YouTube to start. Your army of social media warriors will spread them far and wide.
8. The closing line on all of these: "Bernie Sanders: Because when you are the President, judgment matters."
You can follow @realexpatjourno.
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