The N1 Era :
Normani continues not to communicate with us besides random tiktoks until she retweets this in the middle of april https://twitter.com/hyphenkordei/status/1085246130210963461?s=19
She then is quiet for a another week until another savage x fenty commerical is released with the snippet in the back
By the end of that week the single is annouced along with the date
The Lead is called "Rent Free" the cover features a photo of normani (sort of like below) with everything any one has said about her
The Big Freedia featured track is set to be released May 8th after it is announced on May 1st
Normani releases a lyric video on the first day and the music video friday morning
The video has a big premiere on all channels (mtv,b.e.t.,vh1,nbc,abc,etc)
The video is this video that was shot https://twitter.com/badgyalvalix/status/1235537143004463104?s=19
It is inspired by classic desert videos (example 'Got Me Good' by Ciara) with a normani twist
During the video hints of the tracklist and the day the album will be released are featured
The first week of release (in case we're still on lock down) normani will do face time interviews and instagram live interviews
After the BBMAs are pushed back to june (most likely) she opening the show with the beginning of Motivation then its transitions to Rent Free
Normani continues to promote her lead with talk shows and night shows as they start filming again
Chart wise :
Debut Top 40
2nd week top 25
3rd week top 13 for 2 weeks
6th week top 10
Normani then releases her suprise promo single "During The Night" with a visualizer on June 26th
The cover is like this (but more single cover worthy)
She performs this and Rent Free at zach sang,bbc live lounge,ellen and a few more
Chart wise:
Debut/peak Top 55 for 2 weeks
3rd week Top 75 for 1 week
Then exists
During her time at the Zach Sang show she talks about Rent Free,The album,and Why it took so long to get to the N1 era
During the time between During The Night and The next single she is featured on magazine covers , does snl and annouces the album title '1996'
On July 24th Normani releases a snippet of her 2019 documentary called first year out
It starts from a bit of bbmas 2018 rehearsals fast fowards to waves video along with dwas recording session and then officially starts with tour rehearsals
The 2 hour and a half documentary is first on youtube premium for the first 2 weeks and then on regular youtube
At the end of the documentary the album release date and tracklist is revealed along with the cover
The Documentary is released August 1st, it reveals the album cover, tracklist and official release date
Normani on the charts:
• Rent Free fell from the top 10 to top 40 late june then after the documentary went to top 35
• During The Night gets back on the chart in the top 75 after the documentary
The 2nd Official single 'This Right Here' ft. Missy Elliot annouced on August 7th
The single is released August 14th with the video
The video is named the best video of 2020 so far and the video gains 25M to 35M views in the first 24 hrs
The song debuts at #11
During Vma Season normani bags 4+ nominations
- Video Of The Year (Rent Free ft. Big Freedia)
- Best Collaboration (Rent Free or Diamonds with Megan Thee Stallion)
- Push Artist Of The Year - (Normani)
- Best Direction (Motivation)
Normani performs Rent Free and This Right Here, the performance gives normani the crown of having the best performance 2 years straight
The performance launches This Right Here to Top 5 for 3 weeks then top 2 for a week
After the VMAs Normani spends the rest of August promoting This Right Here and 1996 which is set to be released September 4th
By The time it is time for the album to release Rent Free and During The Night begin to fall off of the chart
For the album release normani invites 16 fans from twitter to listen to the album on release night of the album
The location in Houston at
Hilton Americas-Houston hotel in the Executive Rooftop Lounge
For people that weren't invited she goes live on youtube
The album goes #1 on Itunes in 7 minutes
The release boost 'Rent Free', 'During The Night', and 'This Right Here' to the top 15 on itunes
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