Feeling very inspired by my PR peers - shout outs to @BethNunnington, @CarrieRosePR, @RichLeighPR & many more for sharing best practice and ideas in this very strange time. I'm going to use this thread to share successes from our team at @JaywingPR, hope they're helpful!
Great pick up for this piece on car parts that can cause accidents, coverage on Yahoo, MSN and motoring titles. Focusing on your specific niche absolutely works at the moment. Well done @alicefranksPR, @ChazTayl, @JamieC3003, @_katiebarrow & @alexsmithPR https://yhoo.it/2Wnx1Lj
Our client @Spacestationuk was included in this article on @bustle about shopping sensibly, not stockpiling - useful and helpful content is of interest http://bit.ly/2vBBYoY well done @IainRoss91 @MaryOliviaHicks & @katiedotevans
Our homeschooling client @OxfordHomeSch has been able to offer really relevant advice in this time, and yesterday we achieved a followed link in the @DailyMirror's #Coronavirus live blog alongside tips for parents when homeschooling https://bit.ly/3d9lEwu
2/2 Shout out to the team for being reactive and making sure a client that can be genuinely helpful to parents is creating content quickly! @ChazTayl @JamieC3003 @alicefranksPR and @alexsmithPR - 


More success for @OxfordHomeSch, the tips are going down really well, securing 24 pieces of coverage, including 12 links! Shows the importance of providing content that is helpful for people at this time.
I've seen a lot of people have success with cleaning stories this past week - here was ours on @HouseBeautiful for @scssofas, definitely a relevant topic atm! Well done @DanielleHarrod, @em_docherty, @alicefranksPR & @_katiebarrow https://bit.ly/2y9BK9x
This week, our client @citylit shared important advice on how to explain the COVID-19 pandemic to children. This advice featured in a range of parenting titles including @UKMumstv - well done @MaryOliviaHicks @IainRoss91 @katiedotevans & @Chloeeaayy https://ukmums.tv/column/how-to-explain-the-covid-19-pandemic-and-other-bad-news-to-children/
Make sure to review existing content to see if old campaigns are relevant to your audience right now - we repurposed a piece for @Spacestationuk on building your own cardboard fort at home. Well done @MaryOliviaHicks @IainRoss91 and @katiedotevans! https://bit.ly/2X1eTY7
We conducted research for @TicWatches looking at the best times to buy all sorts of products to make sure you're getting the best price. We also got some other client experts into this piece - wins all round for the team! https://bit.ly/3aXpzeo