These are the problems Zayn faced in his 2nd era ( Icarus falls )

• Lack of label & management support
• No Promo at all or any Payola
• No radio airplay at the time of album release
• 1st week without physical copies
• Label tries to sabotage him

• Fans all over the world complaint here about the lack of physical copies in stores
• No deals on Spotify or any song added to Spotify playlist at the time of release
• Album name was leaked
• Label was holding him back
• Lack of hype & buzz

Despite all this Album debuted at no.1 on iTunes / Apple charts and was able to get to no.61 on Billboard hot 200.

Also the huge achievement was that it managed to gather more than Billions streams from streaming platforms before its 1st anniversary.

So basically the point of this tweets is to show that Icarus falls success is real & authentic. Not the one that is been bought up or payed up to radios for airplays or making up deals with Spotify or spending huge on marketing.

It is just Zayn talent that is attracting success.