The Cybertruck is the first luxury car for when a cyber attack on the electric grid dismantles the entire fabric of society.

We've come a long way from "You know what happiness is? Happiness is the smell of a new car. It's freedom from fear. It's a billboard on the side of a road that screams with reassurance that whatever you're doing is OK." To arrive at this Mad Max wet dream. Thanks, fossil fuels.

You cant really sell cars on this. https://mobile.twitter.com/densaer/status/1197921349458546689

And ive worked on ads for a lot of cars.

We’ve come a long way from the Model S looking like a Maserati banged a Jaguar

The cybertruck looks like a cheese grater banged an assault rifle

The market is just one persona, based off one person named Elon Musk https://mobile.twitter.com/sct/status/1198015332549423104

Lotta execs in Detroit and all their agencies in LA are getting a restful nights sleep tonight

Like seriously, who’s the head of strategy on the Bolt account at Commonwealth? Call a meeting. Ive got your brief

The Cybertruck is like if Pete Campbell had picked up the report Don Draper tossed out proposing selling Lucky Strike on society’s innate “death wish” and pitched it instead for Tesla.