THREAD:

The Christian Right's "Cambridge Analytica" is operating under a new name and in new locales.

Very little is publicly available about this latest iteration, but this thread will expose what is.

United in Purpose has discreetly rebranded itself as USATransForm./1
Per my thread below, UiP is a nonprofit led by Bill Dallas (ex-con convicted of embezzlement) that collects data on the entire voting population.

UiP's leak of 191M voter files (including enriched profiles) was discovered by @VickerySec in Dec 2015. /2 https://twitter.com/visionsurreal/status/1071960122384179200?s=19
Among other troubling facts--such as the tech guy behind UiP being a Hungarian national who was in Europe at the time @VickerySec discovered the leak--is the 2018 lawsuit brought by UiP against its data firm claiming it was defrauded between $4M and $9M!/3 https://twitter.com/VickerySec/status/1163584228241629184?s=19
So, against this backdrop of bad publicity, it's not surprising that UiP might want to rebrand itself.

It's not entirely clear if USATransForm is intended to replace UiP or simply operate in parallel to it.

@VickerySec has noted signs of UiP "disappearing itself" online. /4
And when you compare the "mission" of USATransForm with UiP's per their 2018 Form 990s, you can see that they're almost identical in language and substance, suggesting that USATransForm may, in fact, be intended to replace UiP down the road. /5
Whether USATransForm replaces UiP or not, one difference between the two are their locations.

UiP historically lists California addresses, whereas USATF lists Southlake, TX, as its primary address and also has a branch in D.C., which may prove important, as I'll discuss later./6
The reason for the "migration" to Texas may very well be tied to one of UiP Education's largest donors--Major General Vernon Lewis from Marshall, TX--who made a $3.68M donation in 2016 and went on to become a UiPE Director in 2017. /7 https://twitter.com/VickerySec/status/1028017717566042112?s=19
Curiously, Lewis's $3.68M donation in 2016 is very close to the $3.8M minimum UiP specifically claimed they were defrauded by their data firm (Trendmojo/Pioneer Data) in the 2018 lawsuit in #3.

But if Pioneer Data defrauded UiP so much, why did USATF pay them $71,820 in 2018? /8
So, who are the people who lead this latest incarnation of UiP--the "Cambridge Analytica" of the Christian Right--called USATransForm?

10 of them are listed on USATF's 2018 Form 990 (some familiar, some new), and I'll now briefly review each one-by-one. /9
First, I'll cover the familiar faces.

The President of UiP, UiPE, and USATF is one and the same--Bill Dallas, the ex-con who served time in prison for embezzlement and has personally met Donald Trump. /10 https://twitter.com/visionsurreal/status/1071960001755930624?s=19
As already discussed, Major General Vernon Lewis donated $3.68M to UiPE in 2016, became a director of UiPE on 2017, and now we know is also a director of the 2018-formed USATF. /11 https://twitter.com/visionsurreal/status/1071962746323955713?s=19
Then we have Joe Gregory who became a UiPE director in 2017, donated over $1M to the NRA, has been a Council for National Policy director, and was part of the NRA delegation that went to Russia in 2015, which was arranged by Russian spy Mariia Butina! /12 https://twitter.com/visionsurreal/status/1115798839796084736?s=19
Like Bill Dallas, Reid Rutherford is involved in all three orgs (UiP, UiPE & USATF), specifically in the role of Secretary/CFO.

A Silicon Valley entrepreneur, Rutherford is--importantly--the keeper of all three orgs' books and records :) /13
"Chairman" Ken Eldred--like Reid Rutherford--is a Silicon Valley entrepreneur and has also been backing UiPE since its formative years, serving as Chairman there as well. /14
https://twitter.com/visionsurreal/status/1072148192232435712?s=19
Now that the familiar faces have been covered, it's time to move on to the "new" ones.

Since there's little info publicly available re: USATransForm (their website is a nondescript WordPress page), I had to make informed guesses of the identities of these remaining directors./15
I believe Jay Meadows is likely this lobbyist who has roots in Texas, but works for The Franklin Partnership in D.C.

This would also correspond with USATransForm having a D.C. branch as well and suggests USATF may be looking to unofficially "lobby" political leaders. /16
Kevin Mathews was the most challenging to identify, but I believe he's most likely the President/CEO of GenOx Transportation in Deer Park, TX.

Kevin and his wife have made healthy donations to the GOP and Ted Cruz. /17
Nelson Mitchell is quite likely the CEO of Rendition LUXURY Homes in Grapevine, TX and is a "fourth-generation president of the oldest family-owned and managed homebuilding and development organization in North Texas."

I've more reasons supporting why him. /18
Donna Ecton appears to be the "Harvard Business School graduate and corporate executive" who went on to start "her own management consulting firm called EEI, Inc." /19
Lastly, Norman Miller would seem to be the Chairman of the Board of Interstate Batteries from Dallas, TX.

His profile on Interstate Batteries' website is quite the read, detailing his story of alcoholism and how God's power and his research into the Bible changed his life. /20
I questioned revealing who I believe are the identities of #16 thru #20 above without explicit confirmation that they are indeed the directors named in USATransForm's 2018 Form 990, but I'm a good researcher and have faith I'm taking these steps in search of the truth. /21
The addresses listed on USATF's & UiP's Form 990s, for example, are just Post Office boxes once you look into them.

Yet, they maintain data on every American voter and UiP leaked 191 million voter records in Dec 2015 with no repercussions?

That's crap. /22
Orgs like UiP & USATF aren't like many others.

They masquerade as nonprofits, seeking the political power & influence to shape our culture in conformity w/ their fundamental beliefs.

They have data on all of us.

Think Council for National Policy. People like Pompeo. Barr. /23
Dominionists.

If you don't believe me, consider that United in Purpose is "a data-mining operation that seeks to transform culture in 'what some people call the seven mountains,' according to the president of UiP, Bill Dallas." /24 https://twitter.com/visionsurreal/status/1085956958505578496?s=19
As Bill Dallas (President of UiP & USATF) said, “We have about 200 million files, so we have pretty much the whole voting population in our database... What we do is track to see what’s going to make somebody either vote one way, or not vote at all.” /25x https://twitter.com/visionsurreal/status/1094052037149495296?s=19
@threader_app - please compile for my smile.
#PartVI https://twitter.com/visionsurreal/status/1194487232826105856?s=19
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